Guides
Short, practical answers to the questions we get on WhatsApp every week — sizes, fabric care, and what to wear when.
Fit & sizing
How to pick your kurti or dress size
Our size chart in inches, how to measure yourself with a tape at home, and how to choose between two sizes.
Fabric care
Caring for cotton in Tamil Nadu and Kerala weather
Cold wash, shade dry, and a few habits that keep printed cotton looking new through a humid summer.
What to wear
What to wear for Onam, Navaratri, Diwali and Pongal
Festival dressing for real days — temple, cooking, relatives, photos — in fabrics that survive August heat and January mornings.